ProSiebenSat.1, Discovery Join Forces For OTT Platform In Germany

SportsBusiness Daily

ProSiebenSat.1 and Discovery want to "set up a joint platform for OTT and mobile TV in Germany," according to Jörn Krieger of BROADBAND TV NEWS. The media companies founded a joint venture in which "both sides hold a 50% stake each." At launch, the streaming service will "bring together the seven channels included in ProSiebenSat.1’s mobile app 7TV: Sat.1, ProSieben, kabel eins, sixx, ProSieben Maxx, Sat.1 Gold and kabel eins Doku, along with Discovery’s German free-to-air channels DMAX and TLC." The partners are also "pursuing strategies regarding sports content" through the joint venture including packaging the 7TV service with Discovery’s direct-to-consumer Eurosport Player app. Recently, Discovery’s sports channel, Eurosport, "secured several key sports rights for the German market" including Bundesliga football matches, beginning this August, and the 2018 Olympic Games (BROADBAND TV NEWS, 5/2).

0
0
おすすめ