Now that the new Samsung Galaxy Note9 is out on retail shelves and in front of buyers who may not pay attention to the industry and what phones are the latest and greatest from different manufacturers, the company is moving into a new phase of their marketing program for the latest Galaxy Note device. That is taking the form of a new infographic that Samsung posted that provides a brief history of most of the devices in the stylus-enabled “phablet” line.
Sadly, Samsung does seem to prefer the use of the word “phablet” in reference to the Galaxy Note devices as they use it a couple times and even claim they founded the market segment. With other phones growing in size – and while they were popular tablets were shrinking in size – it seems that these days a “phablet” is really just a smartphone with a stylus like the Galaxy Note devices.
According to Samsung, the stylus has been the real key to the success of the line as they note improvements that have been made on several occasions. One of those came as early as the Galaxy Note2 when AirView functionality was added to the S Pen. Improvements in that area would continue like the addition of Screen off memo introduced with the Galaxy Note5 which enabled users to make notes without firing up their phone. In their latest iteration for the Galaxy Note9, Samsung has added Bluetooth support so that the S Pen can function as a remote control for features on the phone.
In terms of style, Samsung traces the move to add a faux-leather finish for the Galaxy Note3 to increase the premium feel and then the introduction of the Galaxy Note Edge which accompanied the release of the Galaxy Note4. The curved edge foreshadowed Samsung’s move to the Infinity Display introduced with the Galaxy Note8.
Those familiar with the Galaxy Note line of smartphones may realize one item is missing from Samsung’s history. That would be the Galaxy Note7, all of which were recalled by Samsung due to battery problems causing meltdowns and fires. Apparently Samsung did not want to feel the heat of that period of history once again.
source: Samsung